Winter Social Campaign
Winter Social Campaign
Starbucks Winter Social Campaign 2022
For Starbucks Winter campaign in 2022, we created content that resonated with customer mindset during a post-COVID world. We emphasized convenience, leaned into culture and fandom, and celebrated the return of beloved seasonal flavors like Pistachio Latte.
My role: Associate Creative Director, Starbucks Social
Agency partner: Big Spaceship
Production Company: Standard Production
Photographer: Julia Stotz
Food Stylist: Callie Meyer